Taylor Swift's Eras Tour concert film has achieved unparalleled success, becoming the top-grossing concert film in domestic history.

The film sparked a social media frenzy as fans took to platforms like X (formerly Twitter) to share their experiences and opinions.

A significant point of discussion on social media was the etiquette of moviegoers during the screening of the concert film.

Numerous viral videos showed attendees singing, using phone flashlights, and even dancing in movie theaters while watching Swift perform.

Some viewers complained about the lack of etiquette, with individuals even being asked to leave due to their disruptive behavior.

Several moviegoers argued that the film was designed to provide a concert-like experience, encouraging dancing, singing, and enthusiastic participation.

Many social media posts suggested that viewers, especially those who couldn't attend the live concert, should embrace the film as an interactive and immersive experience.

Supporting the interactive approach, Taylor Swift herself had posted on Instagram, promoting the use of "Eras attire, friendship bracelets, singing, and dancing."

AMC Theatres, the film's distributor, offered guidelines encouraging dancing and singing but also emphasized the importance of not disrupting other guests' experience.

The marketing strategy for Eras Tour resembled that of Warner Bros.' Barbie movie, creating an event-like atmosphere for moviegoers.

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